CAVA CHIVOR

The Challenge & Objective
Cava Chivor entrusted us with a highly specialized visual branding assignment:
Technical feat:
Capture extreme close-up shots of their emeralds—an intricate task that demands impeccable focus, light control, and attention to tiny gemstone details.Digital polishing:
Retouch each image to remove any visual imperfections, while preserving the natural brilliance, cuts, and metallic or gem-specific characteristics.Goal:
Showcase the stones’ natural allure in a way that elevates Cava Chivor’s identity—luxurious, authentic, and deeply rooted in the heritage of Colombian emeralds.
The Process
Precision Macro Setup
We deployed high-resolution macro lenses and specialized lighting rigs. Our goal was to capture every facet of the precious emeralds without introducing glare or distortion. Focus stacking techniques ensured razor-sharp clarity across each image.
Artful Digital Enhancement
Each photograph underwent careful post-production refinement:
We meticulously removed dust, minor surface blemishes, or environmental distractions.
Crucially, we preserved the gem’s true color, cut, and the gold or metal textures.
Our enhancements accentuated the emerald’s depth and vibrancy, while keeping the imagery authentic and true to the stone’s natural beauty.
Brand Message Through Images
These enhanced close-ups serve not merely as product displays, but as visual storytelling tools—communicating Cava Chivor’s commitment to craftsmanship, elegance, and the unmatched prestige of Colombian emeralds.
The Outcome
Visual luxury: The photos radiate an aura of exclusivity and refinement—fitting for high-end jewelry presentations.
Brand alignment: The imagery reinforces Cava Chivor’s dual identity: Brazilian design excellence elegantly united with the legendary heritage of Colombian emeralds.
Emotional resonance: Viewers connect deeply—not only with a gemstone’s beauty, but with the artisanal soul it represents.
Scope of Work
Precision macro gemstone photography
Digital retouching with integrity-preserving enhancements
Visual branding aligned with jewelry craftsmanship and luxury positioning

Credits
Reynaldo Newman
Anabel Bowling
Joshua Jenkins
ORALE
